Finally have real email marketing as part of Salesforce.com!
ExactTarget for AppExchange
includes all the tools to create, deliver and track compelling
emails that leverage your Lead and Contact data:
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Send
personalised, relevant emails to Individual Leads and Contacts
or to Campaigns or Reports from an account level from name
or on behalf of Lead and Contact/Account owners.
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View real-time
tracking information, including open, bounce and click-through
for all recipients at both an Individual Lead and Contact
Level as well as an aggregate level.
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Profile
changes, including opt-outs, made by a Lead or Contact in
response to an email send will automatically be reflected
in Salesforce.
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No
Sending Limits – Send to a Campaign or Report,
regardless of the number of Leads or Contacts. |
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Unparalleled
Deliverability - Benefit from ExactTarget's white
list ISP relationships and deliverability consulting team. |
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Robust
Bounce Mail Management – Leads and Contacts
are automatically marked as undeliverable after a threshold
of accept bounces are met. |
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Single
Database Approach - requires no data synchronisation,
as ExactTarget accesses your data directly from Salesforce
to create, deliver and track your email messages. |